Why Local SEO should be the focus of small business Remember the phrase ‘Let your fingers do the walking’? In the business sense that is… Some years back, businesses used to be found easily through phone directories and placing ads on local papers. Oh, weren’t phone directories convenient! Grab a phone directory, look up the […]

Wondering what are the Best SEO Techniques? Here are 3 you Don’t Want to Waste your Time on this Year In a bid to rid the web of spammy sites and boost the quality of search results, search engines (read Google) are regularly updating their algorithms. This has affected search engine optimisation in that the […]

When beginning a SEM (search engine marketing) campaign, it’s normal to feel overwhelmed about the difference between PPC and SEO. It is easy to confuse the two, and it can make determining where to invest your marketing budget difficult. The vast majority of internet users will use their most liked search engine when searching for […]

Do you have any regrets? One thing I hear all too often is that I wish I did this, I wish I did that or I so should have done this. The biggest reason why is time.. yet we all go home and sit on the couch, we all sleep longer than we should or […]

Important Things to Remember It is imperative that you learn how to keep track of ROI. ROI does not just include revenue per leads, events, or goals. You must measure and keep track of things such as removal Google penalties. Some functions cannot even be linked to revenue. Ensure that you cover all of your […]

Talking SEO Return on Investment with Your Clients Being a SEO (search engine optimization) expert, you understand the hard work and dedication that goes into quality work. However, the clients you work for usually do not understand exactly how tricky and how much work goes into SEO. A lot of this reason is due to […]

Optimizing your Landing Page First of all, you need to create a landing page. This need not be fresh for you can use an applicable existing page. The next thing you need to do is carry out A/B testing which is but a testing process to ensure it converts to the practical maximum. How do […]

Simple Landing Page Optimization Tips you Should Definitely Try out According to the Associated Press, you only have 8 seconds to capture your visitor’s attention. In today’s world, everyone is busy with their own schedules – to add to the barrage of media information they are consuming – and this is why they don’t have […]

SEO Tips to Consider while Launching a New Website It’s always exciting to launch a new website, but on the other hand, it can prove a hair-pulling, nail-biting endeavor. It’s a common practice by businesses to redo their website for various reasons including making them more visually appealing and enlarging the site. At times though, […]

5 Tips to Optimise your Homepage Picture this…Your SEO strategy is out of this world. Your marketing plan is right on point. People are learning about your business and product(s). They are streaming into your website, and finally, that feeling of success is starting to dawn on you. The leads are finally coming! All that […]